Mirus Reporter

Sprinkles Cupcakes opened the world's first cupcake bakery in Beverly Hills in 2005. They drew long lines of loyal cupcake fans and celebrity endorsements. Since then the company has grown to 31 locations from coast-to-coast. 

Always innovating, they debuted the world's first Cupcake ATM in 2012 adding a new revenue center. They've also expanded into ice cream, cookies, and layer cakes. 

Sprinkles Cupcakes are baked fresh in small batches throughout the day with the finest ingredients and contain no preservatives, trans fats, or artificial flavors. With over 50 cupcake flavors, the company is always finding new ways to surprise and delight their customers. 

I had the chance to sit down (pre-Covid) with Sprinkles Cupcakes' Vice President of Technology, Daniel Legh-Page to talk about how Mirus helps them integrate different systems and quickly run reports. He's no stranger to Mirus as this is his 4th company using and rolling out Mirus. 

Church's Chicken is one of the largest quick service chicken concepts in the world. They specialize in serving up freshly prepared, home-style fare, to help people provide affordable, complete meals for their families.  With more than 1700 locations, Church's is one of our largest clients by store count.

They are also one of our oldest clients. We've been helping them manage their data since 2007, including sales from multiple Point of Sale systems, menu item cost, speed of service, labor budgets, P&L and weather. 

I had the chance to sit down (pre-Covid) with Church's Senior Manager of Marketing Analytics, Jerrold Eaton,  to talk about how Mirus helps them organize and analyze their restaurant data.

Willie’s Restaurants operates two original concepts. Willie's Grill & Icehouse is a casual dining traditional Texas Icehouse where guests can relax and enjoy great food and cold beer in a laid back atmosphere. They also operate Fajita Willie's Cafe & Cantina which specializes in Tex-Mex fare.

Willie's operates a total of 17 locations throughout San Antonio, Houston, and College Station. Each restaurant is unique and tailored to the fit the neighborhood it resides but garage doors and patios are always included for an indoor/outdoor dining experience.

As a Mirus client for over 4 years, we've been helping them manage their sales, actual labor, labor scheduling, speed of service, guest loyalty, and weather data. Not to mention a Point of Sale transition.

I had the chance to sit down with Willie's Financial Analyst, Rikky Salazar, to talk about how Mirus helps them manage labor and increase sales through employee contests.

Cooper's Hawk Winery and Restaurants is more  than just a restaurant, they're a lifestyle brand.  While centered around wine, their focus is on creating memorable moments that enrich lives. They currently have 35 locations in 8 states throughout the United States and over 400,000 Wine Club Members.

As a Mirus client for over 3 years we've been helping Cooper's Hawk manage those wine club members along with point of sale and labor scheduling information. 

I had the chance to sit down with Cooper's Hawk Solution Architect, Matt Reid, to talk about how Mirus helps them engage guest loyalty. 

Client Spotlight: Dunn Brothers Coffee

Dunn Brothers Coffee stands out in a class of its own with great-tasting coffee that is carefully brewed from hand-selected, freshly roasted beans. The Minneapolis-based, award-winning coffee company has 80+ locations across the country, both company and franchisee owned.

As a Mirus client for over 4 years they've added a number of integrations into their data warehouse including: point of sale, food cost, inventory, guest loyalty, online ordering, and weather.

I had the chance to sit down with Dunn Brothers Reporting Systems Analyst, Deb Williams, to talk about how Mirus helps her consolidate and report trends in their data.

Client Spotlight: Alamo Drafthouse

Alamo Drafthouse has been named the coolest movie theater in the world. Their mission is to provide good food, good beer and good film all in the same place. They currently operate over 40 locations and have more scheduled to open.

As a Mirus client for over 6 years they've added a number of integrations into their data warehouse including : ticketing point of sale, food & beverage point of sale, scheduled labor, guest feedback and weather.

I had the chance to sit down with Alamo Drafthouse's Integrations Manager, Jake Lawson, to talk about how Mirus helps him manage data and reporting for both the movie and food & beverage sides of his company.

Our clients love us, and we love them right back! We're constantly amazed by their ingenuity and accomplishments. Their ideas and requests are what keep us on the leading edge of restaurant business solutions. Periodically we like to shine the light on our clients, their accomplishments and what they're doing to increase their restaurant profit margin.

Good Smoke Restaurant Group is a barbecue-focused restaurant company which owns and operates two well-known regional brands: Jim ‘N Nick’s Bar-B-Q and Dinosaur Bar-B-Que. They currently operate over 50 restaurants and are poised for growth.

As a Mirus client for over 4 years they've added a number of integrations into their data warehouse including : food cost, inventory, scheduled labor, budgets, speed of service and on-line ordering.

I had the chance to sit down with Good Smoke's Reporting Analyst, Andy Short, to talk about how Mirus helps him manage all the data and reporting for two brands.

Our clients love us, and we love them right back! We're constantly amazed by their ingenuity and accomplishments. Their ideas and requests are what keep us on the leading edge of restaurant business solutions. Periodically we like to shine the light on our clients, their accomplishments and what they're doing to increase their restaurant profit margin.

Benihana is an operator of teppanyaki-style restaurants. Their 98 locations include three other concepts: RA Sushi, HARU Sushi, and Samurai.

Benihana uses several restaurant systems. When they came to Mirus they were looking for a way to piece all that information together. Executives were stuck waiting on reports while two laptops ran overnight to generate reports, with some reports taking 4 hours to run. They faced computer processing limitations, manual input errors, and financial analysts spending more time reconciling, mapping and processing data instead of actually analyzing the data.

They had tried other non-restaurant systems which were complicated and lacked user support. Mirus checked all the boxes and provided them with a one-stop shop for data analytics with easy to use tools, real-time data and fast report delivery.

I recently had the chance to sit down with Benihana's Alex Gonzalez, Director of Financial Planning & Analysis, and Meredith Meisler, Financial Analyst, to learn how Mirus helped them break the bottleneck in their reporting.

Our clients love us, and we love them right back! We're constantly amazed by their ingenuity and accomplishments. Their ideas and requests are what keep us on the leading edge of restaurant business solutions. Periodically we like to shine the light on our clients, their accomplishments and what they're doing to increase their restaurant profit margin.

PR Management Corp is a 63 unit Panera franchisee which operates locations in New Hampshire, Massachusetts and Maine. They've been a Mirus client now for over 6 years.

I recently had the chance to sit down with PR Management Corp's IT Director, Charlie Hecht, and although he loves Excel, he admits Mirus is better than Excel when it comes to restaurant reporting.

Our clients love us and we love them right back! We're constantly amazed by their ingenuity and accomplishments. Their ideas and requests are what keep us on the leading edge of restaurant business solutions. Periodically we like to shine the light on our clients, their accomplishments and what they're doing to increase their restaurant profit margin.